SNOW CHEESE CAKE

BAHAN KEK
6 biji telur gred B ( 2 drpdnye di buang putihnya )
100g tepung superfine (ayak )
60g tepung jagung( ayak )
100g gula kastor
1 sudu teh baking powder( ayak )
2 sudu teh ovallete
50g air sejuk
75g mentega ( cairkan )

Cara
1.masukkan semua bahan dalam 1 bekas kecuali mentega.
2.Putar hingga putih gebu.
3.Masukkan mentega,gaul sebati.
4.Bakar selama 45 minit- 1jam suhu 150'c.( ikut oven msng2 )
5.Bila dah sejuk potong kek pada 2.

Bahan Filling
250g cream cheese
5 sudu besar susu pekat manis

Cara
1.Campurkan semua bahan,putar sebati.
2.Jika filling nampak sedikit cair,masukkan dalam peti sejuk 10 minit.
3.Setelah itu boleh digunakan.

Bahan Hiasan
1 ketul cheese cheddar ( di parut )

Cara Membuat Snow Cheesecake
1.Ambil 1 keping kek sapu filling diatas kek dan ratakan.
2.Kemudian ambil 1 keping kek lagi dan sapu filling pada seluruh badan kek.
3.Akhir sekali tabur cheese cheddar pada seluruh kek.
4.Simpan kek dalam peti sejuk selama 2 jam sebelum dipotong.

Generations Timeline

When crafting your business plan or giving it an overhaul, it's critical to thoroughly understand your target customers. Understanding your target customers' demographics helps you determine exactly what your products or services will be, and what kind of customer service tactics work best.

Smart marketers know there are many subsets of every group targeted; not every message will work on every person. However, despite consumers' resistance to stereotyping in media, demographics certainly aren't becoming obsolete. It's still useful to get the big-picture view of your target consumers. If you know, for example, your product will be geared toward seniors, then your research will tell you the font on your website should be easy to read, with a white or light-colored background and that it should avoid excessive use of Flash.

As the boundaries between categories begin to blur, and consumers no longer like to be singled out based on income, gender, ethnicity or education, one of the keys to keeping your marketing cutting-edge is customization, and personalization--essentially letting your customer know you think of them as an individual and understand their lifestyle. If you don't speak to their lifestyle, a customer will tune you out. Get a firm grasp on the lifestyles of the five very distinct generations:

Gen I

Also called Gen Z, the internet generation or iGeneration, they're the children of the youngest boomers. Because this generation is still very young, marketing and demographics theories are still developing. One huge distinction, however, can be made: This generation is the only one to be born entirely in the internet era, and to parents who are generally more accepting and knowledgeable of such technology. This differs from the next generation, Gen Y, which sometimes dealt with tensions stemming from their parents' lack of technological savvy or acceptance.

Gen Y

Also referred to as millenials or "echo boomers," they are the children of boomers, ages nine to 27. Because of higher costs of living or, in some cases, the over-protective nature of their boomer parents, many are choosing to live at home. University of Michigan economics and public policy professor Bob Schoeni told Time magazine that the percentage of 26-year-olds living with their parents rose from 11 percent to 20 percent between 1970 and 2004. They're 75 million strong and they have disposable income because of their parents' support. Growing up with computers means this generation is especially responsive to internet campaigns. They process information quickly and are especially brand loyal. Gen Yers like innovative marketing approaches and advertising that uses humor or is "outside the box."

Gen X

They are perhaps the most overlooked generation, falling in the shadow of the powerful baby-boom generation. But the 44 million Gen Xers born between 1965 and 1975 are entering their peak earning and buying years. They're tech-savvy and love to shop. They have a high value for education and knowledge. Unlike Gen Yers, brand prestige alone won't woo this generation--let them know why your product is a good value. They are independent and like to save.

Boomers

Until the boomer generation hit age 50, marketers generally forgot consumers once they passed that age mark. Today, however, they're awakening to the buying power of this 76 million-strong group. On average boomers spend $400 billion more per year than any other generation. They're at many life stages: empty nesters or full nesters, boomer grandparents, single or married, etc. What they have in common is exceptional drive and the ability to evaluate advertising and determine its value to them. Between 2005 and 2030, the over-60 group will grow by 80 percent--as they age, be careful not to label them as "old." This generation has a Peter Pan complex--play up their youthfulness in marketing.

The Greatest Generation

Born between 1909 and 1945, today's octogenarian has seen it all when it comes to advertising, resulting in a particularly savvy consumer segment. They are more careful about whom they do business with, and they want to know more about your business before they choose to patronize it. Having been born during, or lived through, the Great Depression, World War II and many economic recessions, they're keen on value and in general don't "shop for fun" as other generations tend to do. They have pensions to rely on that other generations won't have as they become senior citizens, so concentrate on communicating the value of your product or services. A practical bunch, they also tend to be extremely loyal customers.

Seniors like to spend money on their grandchildren. Seventy-five percent of the over-50 crowd are grandparents; they buy 25 percent of all toys sold in America.

Today's senior is living longer than ever before, and they're dealing with fewer acute illnesses and more chronic ones as their lifespans increase due to science and medicine. They want products to help them stay active, learn and be independent. There's plenty of room in the marketplace for products and services to help them achieve this lifestyle.

It's a mistake to think octogenarians aren't using the internet. According to the U.S. Census Bureau, people over the age of 65 spend more than $7 billion per year online.

Test Your Product By Area

Another way to use demographic research is by testing the popularity of a product within a chosen community. How do you know it will be successful in that particular locale? You must look at the community's:

Purchasing power. Find out the degree of disposable income within the community.

Residences. Are homes rented or owned?

Means of transportation. Do prospective customers in the area own vehicles, ride buses or bicycles, and so on?

Age ranges. Does the community consist primarily of young people still approaching their prime earning years, young professionals, empty nesters or retirees?

Family status. Are there lots of families in the area or mostly singles?

Leisure activities. What type of hobbies and recreational activities do people in the community participate in?

credit to : http://www.entrepreneur.com/article/202334

10 questions that can help you determine target market

Here are 10 questions that can help you determine whether you have a target market and what it is:

Who would pay for my product or service?

First, try to understand the problem that your product or service can solve, says Greg Habstritt, founder of SimpleWealth.com, an Alberta, Canada-based advice website for small-business owners. Then, use that information to help determine who would be willing to pay for a solution. "Not only do [your potential customers] need to have the problem, but they need to be aware they have the problem," Habstritt says. He recommends using Google's keyword tool to see how many people are searching for words related to your business idea.

Who has already bought from me?

To refine both your target marketing and your pricing strategy, see who has already bought your product or service, says Amos Adler, president of Memotext, a medication compliance app maker in Bethesda, Md. You can gain valuable insights by releasing the product in a test phase and letting potential consumers speak with their wallets.

Am I overestimating my reach?

It's easy to assume that most people will need your service or product. But rather than make assumptions, reach out to groups of potential customers to get a more realistic picture of your audience and narrow your marketing efforts. You can conduct surveys, do man-on-the-street type interviews in stores, or organize small focus groups. "We get so passionate about the idea and how good it is that we overestimate the market size," Hisrich says.

What does my network think?

As you try to understand your target market, it may be challenging -- and expensive -- to seek feedback from potential consumers through surveys, focus groups and other means. But you can tap into your social networks to get free feedback. Many people in your extended network will likely be willing to take the time to give you opinions and advice, says Bryan Darr, founder of Mosaik Solutions, a data analytics company in Memphis, Tenn.

Am I making assumptions based on my personal knowledge and experience?

Your own personal experience and knowledge can make you believe that you understand your target market even before you conduct any research, Habstritt says. For example, if you're a fitness buff and want to start a business related to personal health, you may assume you know your customer. "Don't assume that you can think like your target market," Habstritt says. "You have to ask them and talk to them to really understand them."

What's my revenue model?

Figuring out how you'll reap revenue can help you find your target market, Hisrich says. Social ventures can be particularly tricky, he says, because without a specific plan for getting revenue it's easy to overestimate the size of the customer base. But if you're revenue model is simply selling a product online, it can be easier to figure out a target customer.

How will I sell my product or service?

Your retailing strategy can help determine your target market, Hisrich says. Will you have a store, a website or both? Will you be marketing only in your home country or globally? For example, an online-only business may have a younger customer than one with stores. A brick-and-mortar business may narrow your target market to people in the neighborhood.

How did my competitors get started?

Evaluating the competition's marketing strategy can help you define your own target customer, says Darr. But of course, don't simply copy the marketing approach of your biggest competitors once you define your target consumers. "You must have a way of differentiating what you are doing from what the other guys offer," he says.

How will I find my customers?

As you start defining your target customers, try to determine whether you can efficiently market to them. You'll need to do some market research and study your target audience's demographic, geographic and purchasing patterns. If you're selling from a storefront, you need to know how many people in your target market live nearby. If you're selling from a website, you need to learn about your prospective customers' online behavior. Understanding how to locate your customers early on can help you establish a game plan once you start building a marketing strategy, Hisrich says.

Is there room to expand my target market?

Be prepared to redefine your target market or to expand it over time, Darr says. For example, figuring out whether you're targeting a domestic consumer or customers throughout the world can be a good start. As the power of mobile mapping has grown in the last decade, he's seen the number of target markets grow at his own firm. In the beginning, Mosaik dealt mostly with wireless operators, but now he also counts cable providers and broadcasters as clients, Darr says.

c&p from : http://www.entrepreneur.com/article/226360

CHOCOLATE INDULGENCE CAKE - belum pernah try

Bahan Kek
2 cwn gula
1 3/4 cwn tepung
1 cwn serbuk koko
1 1/2 sudu teh baking powder
1 1/2 sudu teh soda bikarbonat
2 biji telur
1 cwn susu cair
1/2 cwn minyak
2 sudu teh esen vanilla
1 cwn air

Cara
1.Campurkan bahan kering,gaul sebati.
2.Putar telur dan gula hingga kembang.
3.Masukkan susu,air,minyak dan esen vanilla,putar sebati.
4.Masukkan bahan kering tadi gaul sebati.
5.Alas loyang dengan kertas minyak.
6.Sediakan 4 loyang dan tuang adunan sama banyak.
7.Bakar 170'c selama 20 minit setiap loyang.( ikut oven msng2 )
8.Biarkan 10 minit sejuk baru keluarkan dari loyang.

Bahan Mousse Putih
1 sudu teh gelatin
1 sudu besar air panas
1 cwn coklat putih
1 1/2 cwn whipping cream

Cara
1.Larutkan gelatin bersama air panas,biarkan 5 minit.
2.Cairkan coklat cara double boiler.
3.Campurkan coklat dan gelatin,gaul sebati.
4.Putar whipping cream hingga lembut.
5.Tuang coklat dalam whipping cream,gaul sebati.

Bahan Black Mousse
1 sudu teh gelatin
1 sudu besar air panas
1 cwn coklat
1 1/2 cwn whipping cream

Cara
1.Larutkan gelatin bersama air,biarkan 5 minit.
2.Cairkan coklat cara double boiler.
3.Campurkan coklat dan gelatin,gaul sebati.
4.Putar whipping cream hingga lembut.
5.Tuang coklat dalam whipping cream,gaul sebati.

Bahan Coklat Ganache
1 cwn coklat masakan
1 cwn whipping cream

Cara
1.Cairkan coklat cara double boiler.
2.Putar whipping cream hingga lembut.
3.Tuang coklat dalam whipping cream,gaul sebati.

Cara Melapis
1.Ambil 1 keping kek tuang sedikit white mousse,ratakan.
2.Ambil 1 keping kek lagi tuang pula black mousse,ratakan.
3.Ulang langkah yg same hingga siap.
4.Bila dah siap tuang black mousse pada seluruh badan kek.
5.Akhir sekali curah coklat ganache pada seluruh badan kek.
6.Simpan dalam peti sejuk 15minit.


thanks to owner of this recipi

Tips Bersalin - lupa dah copy dari mana.

Ni antara tips2 utk mudahkan bersalin:

2 minggu sebelum due, amalkan makan telur separuh masak untuk beri tenaga. 

Bila sakit nk bersalin, makan sebiji telur mentah. 

Minum milo yang dibancuh dengan 2-3 sudu margerin supaya laluan cepat terbuka

Rebus epal hijau pastu makan time tgh sakit contraction

Amalkan membaca surah maryam untuk memudahkan bersalin

Time kat labour room, banyakkan membaca al-fatihah dan doa nabi Yunus serta sebut "Ya Fattah" berulang kali untuk mengurangkan rasa sakit bersalin

Amalkan minum air kelapa hujung2 nk bersalin. (ni mmg aku amalkan jugak, nanti baby lahir kulitnya bersih je)

Makan kurma dalam bilangan ganjil

Banyakkan berjalan, naik tangga ke... Exercise sebelum deliver baby

Amalkan makan sayur bendi, sebab orang cakap bendi berlendir so senang lahirkan baby

Untuk exercise, duduk bersila dan temukan kedua tapak kaki, pegang jari2 kaki and tolakkan kedua tapak kaki ke arah vagina.

Masa proses meneran, baring sambil kaki/ betis rapat ke peha dengan tangan memegang buku lali untuk elakkan vagina terkoyak banyak. Jangan angkat punggung semasa meneran sb nt koyak teruk (aku mmg failed nak pegang buku lali. Peha besar sgt...so pegang je la besi palang katil tu)

Amaklan menyapu minyak zaitun di sekeliling faraj bagi melembutkan bahagian tersebut

Semasa contraction, tarik nafas melalui hidung dan hembuskan melalui mulut. Bila sakit semakin kuar, tarik nafas dan lepaskan cepat2

Amalkan baca "Ya Khaliq, Ya Barri, Ya Musawwir" sebanyak 21 kali dan hembuskan dalam segelas air

Kerapkan bersama suami supaya laluan senang terbuka start kandungan 37 minggu

Minum air Selusuh. Lebih baik kalu dibuat sendiri oleh suami.. Berkat kata orang

**********************************************
"Tuhanku, permudahkanlah dan jangan Kau sukarkan kerana Engkaulah yang maha memudahkan, segala yang susah adalah mudah bagiMu, Ya Allah, sempurnakanlah dengan kebaikan, dengan rahmatMu, ya Arhamar Rahimin"


credit : thanks to owner of this post.